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How to create an engaging PR story for a previously unknown product
This year, the market for goods and services will be full of new products and technologies, experts say. It is likely that some of the “new products” will be skeptical, some will go unnoticed, but some will occupy the desired niche in the market and become a leader among competitors. Marketing and business experts have prepared tips to help you create a thoughtful and consistent PR strategy for your new idea.
Find out if your product needs an audience. Continue reading
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